At Night Owl Paper Goods, the 2008 holiday season began back in January as we finalized our designs for this year's holiday line. Christmas continued at the the New York Stationery Show in May, then culminated with the shipping of our holiday cards beginning in August. With Thanksgiving behind us now, it's hard to believe that the actual holiday season is finally here. It's a thrill to see the fruits of our labor out there in shops, online and being enjoyed by our loyal customers.
Since we could hardly contain our enthusiasm for the season, we decided to celebrate with an open house and sale for friends (if you're reading this, that's you) at our studio here in Homewood, Owlabama. So for one night only we're swinging the screen door open and offering 25% off of everything in the studio! Even better deals can be had on discontinued and "one-off" items along with door prizes and goodies. Come for the great deals or come for Alan's homemade cookies - we'd love to see you.
Night Owl Paper Goods Holiday Open House Thursday, December 4th 5-8pm 1016 Oxmoor Road
Night Owl Paper Goods has had a great July! We've been featured in the July issue of Everyday with Rachael Ray and Spirit by Southwest Airlines magazines. A huge thank you needs to go out to all of the people who made this happen.
Night Owl did so well at NSS we are very proud of our new product line. The 2009 wooden calendars were our best seller. You can buy them online starting in July at our website www.nightowlpapergoods.com
I'm Night Owl's newest addition, Brittany, right now is the perfect time for some of my favorite flowers to pop up all over the place, and Alan and Jennifer are so inspired by nature so I thought I would post my newest floral inspiration for the week. This one Jennifer found for me on Stylemepretty.com (I'm getting married in November) I love the use of big burley branches and succulents. So pretty.
It's been a while since our last post. We are back at it again. Since last time Night Owl's partners Alan & Jennifer have both quit their full-time jobs to focus on Night Owl Paper Goods. They've also hired Night Owl's first employee Brittany.
It was crazy to get ready for the National Stationery Show May 18-21. Not only did we spend two weeks printing non stop but we also built a booth and shipped it, processed orders, tried to stay on top of inventory, and sent out a direct mail piece to over 1800 stores! The new line makes us so proud! I thought we would share some pics of us gearing up for all the craziness around the studio!
This was our direct mail piece. Alan hand wrote the note then letter pressed it in the studio. Jennifer had the idea to die cut wooden circles. All of the wood disks were cut from recycled wooden postcards or wooden cards that we set aside due to wrong ink coloring, blemishes on the wood, or scratches.
I laid out all of the letterpressed cards in order to apply lots of wooden disks at one time. Look at what happened after I did that! Wrapping paper anyone?
Alan's Mom made this sign for us to display in the booth at NSS. We used Chocolate Burlap and chunky creme yarn. His mom traced the logo from a computer print out onto the burlap and then hand-stitched it.
The booth is finally finished! Time to start selling.