06 June 2008
New Product
Night Owl did so well at NSS we are very proud of our new product line. The 2009 wooden calendars were our best seller. You can buy them online starting in July at our website www.nightowlpapergoods.com
Brittany's Floral Inspiration of the Week
I'm Night Owl's newest addition, Brittany, right now is the perfect time for some of my favorite flowers to pop up all over the place, and Alan and Jennifer are so inspired by nature so I thought I would post my newest floral inspiration for the week.
This one Jennifer found for me on Stylemepretty.com (I'm getting married in November)
I love the use of big burley branches and succulents. So pretty.
This one Jennifer found for me on Stylemepretty.com (I'm getting married in November)
I love the use of big burley branches and succulents. So pretty.
National Stationery Show!
It's been a while since our last post. We are back at it again. Since last time Night Owl's partners Alan & Jennifer have both quit their full-time jobs to focus on Night Owl Paper Goods. They've also hired Night Owl's first employee Brittany.
It was crazy to get ready for the National Stationery Show May 18-21. Not only did we spend two weeks printing non stop but we also built a booth and shipped it, processed orders, tried to stay on top of inventory, and sent out a direct mail piece to over 1800 stores! The new line makes us so proud! I thought we would share some pics of us gearing up for all the craziness around the studio!
This was our direct mail piece. Alan hand wrote the note then letter pressed it in the studio. Jennifer had the idea to die cut wooden circles. All of the wood disks were cut from recycled wooden postcards or wooden cards that we set aside due to wrong ink
coloring, blemishes on the wood, or scratches.
I laid out all of the letterpressed cards in order to apply lots of wooden disks at one time. Look at what happened after I did that! Wrapping paper anyone?
Alan's Mom made this sign for us to display in the booth at NSS. We used Chocolate Burlap and chunky creme yarn. His mom traced the logo from a computer print out onto the burlap and then hand-stitched it.
Show madness:
The booth is finally finished! Time to start selling.
It was crazy to get ready for the National Stationery Show May 18-21. Not only did we spend two weeks printing non stop but we also built a booth and shipped it, processed orders, tried to stay on top of inventory, and sent out a direct mail piece to over 1800 stores! The new line makes us so proud! I thought we would share some pics of us gearing up for all the craziness around the studio!
This was our direct mail piece. Alan hand wrote the note then letter pressed it in the studio. Jennifer had the idea to die cut wooden circles. All of the wood disks were cut from recycled wooden postcards or wooden cards that we set aside due to wrong ink
coloring, blemishes on the wood, or scratches.
I laid out all of the letterpressed cards in order to apply lots of wooden disks at one time. Look at what happened after I did that! Wrapping paper anyone?
Alan's Mom made this sign for us to display in the booth at NSS. We used Chocolate Burlap and chunky creme yarn. His mom traced the logo from a computer print out onto the burlap and then hand-stitched it.
Show madness:
The booth is finally finished! Time to start selling.
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